The Shift You Can’t Ignore
AI is becoming the new search engine. By 2027, 9 in 10 adults will use AI tools like ChatGPT, Gemini, and Perplexity to find answers, brands, and products.
If your business isn’t being mentioned or described correctly by these models, you’re already invisible to your next customer.
Prism by Fingo shows you what AI sees, where your brand is missing, and how to take control before your competitors do.
Don’t guess what AI says about you – find out.

THE PROBLEM
The Visibility Gap
AI doesn’t use search results – it uses knowledge. If your brand isn’t part of that knowledge base, it’s not being considered.
- Lost brand authority – AI citations now shape perception in a way like never before.
- Distorted messaging – AI hallucinations can misrepresent your tone or expertise.
- Reputation blind spots – Negative sentiment spreads before you can respond.
- Competitive silence – Others are being cited where you’re not.
Prism closes this visibility gap – turning unseen data into real, actionable insight.
See where your brand stands today.
See what AI sees
VISIBILITY
See Where You Stand
Search isn’t just Google anymore. It’s ChatGPT, Gemini, Perplexity – and dozens more. Prism tracks your brand across every major AI and search platform, showing:
- Citations & mentions – how often you’re referenced
- Tone & sentiment – how accurately you’re portrayed
- Competitor share – who’s being cited alongside you
- Search & local visibility – your complete discoverability baseline
This is your map of the new AI search landscape.


STRATEGY & EXECUTION
Turn Data into Dominance
Knowing the data is just the start. Prism transforms visibility gaps into strategic action – building authority and discoverability in every AI-driven environment. We:
- Develop keyword and query strategies built for AI prompts
- Create structured, AI-ready content that earns citations
- Optimise technical SEO foundations for AI readability
- Continuously evolve strategy as AI and search change
With Prism, you don’t just adapt – you lead.
AMPLIFICATION
Make Your Brand Unmissable
Visibility becomes influence when your story is amplified consistently. Prism helps you:
- Secure authoritative media citations through digital PR
- Build domain trust through high-value backlink outreach
- Turn insights into social buzz that reinforces your narrative
The result: your brand appears everywhere that matters – across search, AI, and social.
Turn visibility into momentum.

Why Prism?
Prism is a strategy engine. It transforms complex AI visibility data into clear, actionable insight that drives growth.
With Prism, you can:
- Future-proof your visibility as AI reshapes how people search
- Control your narrative before misinformation spreads
- Lead your category with AI-first discoverability
- Turn visibility into impact – awareness, leads, and trust
Don’t just protect your visibility, pioneer it.

Search. Visibility. Discoverability – redefined.
PRISM brings SEO, AI, and brand control together, so you stay seen, accurate, and in control.
Check your brand’s AI visibility now.
Download Our Brochure & White Paper!
To understand how AI is changing visibility, read our white paper that explains the seismic digital shifts, the risks to your brand, and the actions your brand needs to stay present.