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SEO & AI Update: What Every Brand Needs to Know Right Now
5-minute read. This update addresses the fast-changing search and AI landscape. From Google updates to AI-driven content and emerging platforms like Reddit, these developments can impact your brand’s visibility, traffic, and reputation. Here’s what this means: How to read this blog:Each section includes: ChatGPT Traffic Declines, But AI is Still Surging What’s happening: In August,…
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AI Is Inevitable, Duh! The Evolution of Technology
Throughout history, technological revolutions have been pivotal moments in shaping societies, economies and cultures. From the advent of the wheel to the integration of digital systems, humanity has continually sought to enhance its existence through innovation. Yet, understandably, these pivotal changes have not been devoid of apprehension, fear and hesitation regarding how they will affect…
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SEO Roundup: Artificial Intelligence In The Digital World
AI is having a major impact worldwide but especially in our industry. In the world of SEO, though, AI is transforming how search engines are being used and is resulting in six times the number of daily searches. However, these searches are seeing a 60% decrease in click through rate (CTR) due to Google’s AI overview…