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Google Is Now Indexing Instagram Content
In a move that significantly impacts digital visibility, Google is now indexing Instagram content from public Business and Creator accounts. Reels, images, carousels, videos, captions, and hashtags can now appear in Google search results, expanding discoverability far beyond the Instagram app.
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Google vs OpenAI: The Battle That’s Rewriting How the Internet Works
Google didn’t just create the world’s most used search engine; it built a system that influenced how websites are built, products are found, and businesses communicate online. It became the invisible (and iconically visible) layer between every question and every answer.
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SEO for AI: Keep Calm and Stick to the Fundamentals
There’s been a surge in speculation about how AI is transforming the world, our lives, our work, and, crucially, organic search. Just a couple of weeks ago, we wrote about the legal battle between Google and OpenAI, a messy tug-of-war over default apps and market dominance.
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The Rise of AI – A Silent Revolution With Loud Impacts
In the first part of our AI series, AI Is Inevitable, Duh! The Evolution of Technology, we explored how technological revolutions – from the Industrial Revolution to the Digital Age – have shaped society, transforming how we live, work, and connect.
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Marketing Challenges for Construction, Manufacturing and Engineering Firms
With energy prices climbing, regulations tightening, and global expansion, construction across manufacturing and engineering – marketing budgets are feeling the pressure as a knock-on effect of profit margins narrowing and operation costs growing.
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Budgets Have Changed, and So Must Your Board’s Budget Decision-Making Process
Labour’s pledge to build 1.5 million homes in five years, coupled with the rise of hybrid working models across the UK, has fueled fierce competition in the property and construction sectors.
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How We Drive Measurable Results in the Asset Management & Financial Sector
For marketing leads in the financial services sector, you know marketing isn’t just about generating clicks, it’s about building trust. A single misstep in compliance can erode your credibility, and failing to engage your niche audience can leave your brand behind.
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Strategic Insights for Property Marketing Leaders
At Fingo, we help our clients stay ahead by aligning our expertise with evolving market demands and I’d like to explain the three key market shifts, the strategic responses they necessitate, and how we are proactively supporting our clients through these transitions.
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AI and the Chocolate Factory
Artificial intelligence (AI) has recently emerged as a powerful marketing tool, offering businesses valuable insights and capabilities to engage with their audience more effectively.
