-
·
Here is Why Trying to Sell From a Compromised Website is Pointless
Our performance marketing work spans sectors and challenges, but the goal is always the same — to deliver results that matter. Explore more case studies to see how we’ve helped oWhen we talk about website development it’s usually all about opportunities. A fast, attractive and easy to use website will bring huge benefits to any…
-
·
Major Google updates in 2022 and the SEO community
Following another active year from Google in the world of algorithm updates, we now explore what 2022 has in store. What we know so far. Google is set to announce a revamp of the ‘Page Experience’ algorithm update, but this time focusing on desktop search results. It will look at: Core web vitals (there are…
-
·
Fingo Have Been Awarded Preferred Facebook Marketing Partners Status
Fingo has been a Facebook Partner for some time, we are thrilled to have been approved as Facebook Preferred Agency Partners. This is only awarded to agencies who consistently deliver significant client growth, fully utilise performance focused formats, work to best practice and are experts in planning and executing large scale campaigns. Not only is…
-
·
Monitoring Web Trends in the Property Sector During COVID-19
Since the start of March this year, we have been monitoring a number of data sets to help us understand the extent the outbreak would have on online behaviour. With the outbreak causing a lockdown, industries that rely on close contact were directly hit. The property market, for example, would be one of these industries…
-
·
What Google’s Latest Core Update Means For You
Last month, Google released a broad core algorithm update. The ‘March 2019 Core Update’ is largely believed to be a follow up to Google’s previous update, known as ‘Medic’ (so named due to the apparent impact it had on medical websites, focusing on health and wellness). After ‘Medic’ came out in August 2018, there have…
-
·
Fingo Selected for Google Elevator Programme
We’re very pleased to have been selected as one of only 30 digital agencies in the UK and Ireland to be part of Google’s Elevator program. This prestigious program is only available to a select few Google Premier Partner Agencies and we’re delighted to be recognised as a high growth agency and invited to be part of…
-
·
Ego bait – Digital Dictionary #3
What is Ego Bait? Ego bait content is a piece of content written with the primary intention of appealing to the ego of the reader. The reader could be an individual, a group of individuals, or a company. Why is Ego Bait Used? By appealing to a target user’s ego, a content creator may be…
-
·
Disavow – Digital Dictionary #2
What is the Google Disavow Tool? Introduced in 2012, disavow is a tool that enables you to ask Google to not count specific links that point to your site. Why is the Google Disavow Tool Important? It’s no secret that Google’s algorithms are constantly evolving. As such, it’s more important than ever to do regular…
