Category: SEO

  • Your Business Wins When Website Development And SEO Work Together (In Harmony)

    Website development and SEO are sometimes seen as separate disciplines. But this is really an outdated way of looking at things. When website development and SEO are aligned you can look forward to: ● Better search performance ● Higher conversion rates ● Fewer lost sales ● More revenue and better profitability Search engines aren’t what…

  • Major Google updates in 2022 and the SEO community

    Following another active year from Google in the world of algorithm updates, we now explore what 2022 has in store. What we know so far. Google is set to announce a revamp of the ‘Page Experience’ algorithm update, but this time focusing on desktop search results. It will look at: Core web vitals (there are…

  • What Google’s Latest Core Update Means For You

    Last month, Google released a broad core algorithm update. The ‘March 2019 Core Update’ is largely believed to be a follow up to Google’s previous update, known as ‘Medic’ (so named due to the apparent impact it had on medical websites, focusing on health and wellness). After ‘Medic’ came out in August 2018, there have…

  • Extend your reach through Video Marketing

    In the wake of the Oscars, we turn our attention to the role of video in online marketing. The rise of video marketing has taken platforms such as Facebook and LinkedIn by storm. Now more than ever, the consumer demands video and these platforms are encouraging users to give it to them. Video marketing is…

  • 5 Reasons Why Content & SEO Are More Relevant Than Ever

    1. Content Visibility Depends on SEO For your content to appear high in search engine rankings, your writing has to pass a number of tests. It has to be: If you can hit all of these points (plus a few more) then search ranking algorithms will automatically give your content more importance and place it higher…

  • A Day at Brighton SEO (VIDEO)

    Brighton SEO is the UK’s biggest digital marketing conference. Being a bi-annual event, this year’s tickets sold out in just 60 seconds but, luckily for us, we were quick to grab a few and make our way to Brighton to soak up the latest in digital marketing trends. Keen to keep up with the latest…