We're thrilled to announce that our recent webinar, Making Every Website Visit Count: Your Cost-Effective Website Revamp, was a great success! For those who couldn't attend or want to revisit the invaluable tips and insights, we've got you covered with a link to the video recording.
Read full postFollowing our webinar on Making Every Website Visit Count: Your Cost-Effective Website Revamp, we're excited to share some actionable takeaways to help you optimise your website effectively in-house. Optimising your website not only enhances user experience but also boosts engagement and conversions. Here are some practical steps you can take to revamp your website:
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#Digital#News#Performance Creative#Growth Driven Design#Website design#Digital Strategy#Website Development#Performance Websites#User Experience
Join Fingo's first webinar in our new series! In today's digital world, your website should be your most powerful lead-generation tool. Are you maximising its potential?
Read full postIn the ongoing battle between humans and robots, or in the marketing world, humans vs AI, it seems the score might be 1-0 in favour of humans. The Willy Wonka Experience in Glasgow, marketed solely using AI, left customers outraged and demanding refunds when the events reality fell far short of the promises made by the AI-driven marketing campaign, resulting in damage to the brand's reputation. This situation clearly highlights one thing: authenticity in marketing matters. AI can be a useful tool to crunch numbers, but when it comes to creativity, it's probably best to leave it to the humans to create content that actually resonates with both your brand and your customers.
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#Social Media#Paid Social#Digital#Performance Creative#Performance Marketing#Growth Driven Design#Website design#Digital Strategy
... With your creative imagery. The development and use of AI have revolutionised the creative industry, allowing users to generate images and content effortlessly. However, as AI-generated images have become bountiful and more mainstream, so have the concerns about authenticity and the potential for misuse. This blog dives into the problems with AI-generated images and why expertly designed, unique creatives tailored to your brand are crucial for authenticity, consistency and Google rankings.
Read full postThis blog will help you to understand: What a High-Performance website means How your business benefits from a Fingo Website Why hidden costs associated with ‘cheaper’ websites nearly always haemorrhage revenue for brands shortly after their launch and result in regret or even ruin.
Read full postContemporary, high quality website design increasingly focuses on ‘user behaviour’, and scientific analysis of customer data. We call this User Experience (UX). But what does business investment in UX really mean from a revenue perspective?
Read full postFingo has increasingly responded to client queries about the Headless CMS and we have seen its rise in popularity. But while the hype around Headless CMS is real, you might want to step back and see if it's really for you. Here, Fingo discusses the pros and cons of a Headless CMS and compares it to its traditional architecture so you can have an informed choice and provide your readers a greater digital experience.
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