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Google Search API Leak: What Do We Know?
For many SEO professionals, much of this leak does not come as a huge shock but rather confirms what was already believed including. There are, however, a number of things that directly contradict what Google have previously communicated.
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The March Google Core Update and How It Affects Your Business
You have likely heard the term ‘Google Core Update’ before, but what does it mean and why does it matter? Let’s look at the most recent core update and how it is impacting your business via your website ranking.
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Using Performance SEO to Capitalise on Your Healthy Website
At its core, all SEO activity aims to improve the visibility of a website in order to bring in more qualified traffic which then can convert into leads. Beyond this, there are specific actions that can be carried out to significantly increase a website’s ability to climb to the top of the SERPs (Search Engine…
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How we reached an audience of 32M monthly readers in 24 hours for FREE
The power of Fingo’s digital PR SEO services Recently, a client approached us about a situation in which they had found themselves. They were experiencing moderate levels of traffic, but found that one of their products wasn’t seeing as much interest as they had hoped. What made matters more complicated, is that they had a…
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Your Google Rank Is Changing – Here Is Why!
Google updating their algorithm is not actually big news. In fact, by the time you finish reading this, they may have already done it again. The algorithm changes on a daily basis and is done in order to give users the best experience, serving the most valuable content and ensuring that users are given the…
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Your Business Wins When Website Development And SEO Work Together (In Harmony)
Website development and SEO are sometimes seen as separate disciplines. But this is really an outdated way of looking at things. When website development and SEO are aligned you can look forward to: ● Better search performance ● Higher conversion rates ● Fewer lost sales ● More revenue and better profitability Search engines aren’t what…
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Major Google updates in 2022 and the SEO community
Following another active year from Google in the world of algorithm updates, we now explore what 2022 has in store. What we know so far. Google is set to announce a revamp of the ‘Page Experience’ algorithm update, but this time focusing on desktop search results. It will look at: Core web vitals (there are…
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What Google’s Latest Core Update Means For You
Last month, Google released a broad core algorithm update. The ‘March 2019 Core Update’ is largely believed to be a follow up to Google’s previous update, known as ‘Medic’ (so named due to the apparent impact it had on medical websites, focusing on health and wellness). After ‘Medic’ came out in August 2018, there have…
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Extend your reach through Video Marketing
In the wake of the Oscars, we turn our attention to the role of video in online marketing. The rise of video marketing has taken platforms such as Facebook and LinkedIn by storm. Now more than ever, the consumer demands video and these platforms are encouraging users to give it to them. Video marketing is…
