NEWS & INSIGHTS

The Thinking Behind Great Marketing

What’s New & What Works

From platform updates and performance tips to industry commentary and campaign strategy, our insights help you make smarter decisions. No jargon, just practical thinking from the people behind the work.

  • Webinar Insights and Key Takeaways Under the Bonnet of a Biddable Campaign: Decoding Performance Marketing

    At Fingo, we continually strive to provide valuable insights to help our clients succeed in the ever-evolving digital marketing landscape. Yesterday, we hosted an engaging webinar titled “Under the Bonnet of a Biddable Campaign: Decoding Performance Marketing.” Our Director of…

  • Google Search API Leak: What Do We Know?

    For many SEO professionals, much of this leak does not come as a huge shock but rather confirms what was already believed including. There are, however, a number of things that directly contradict what Google have previously communicated.

  • Making Every Website Visit Count: Cost-Effective Website Optimisation Tips

    Following our webinar on Making Every Website Visit Count: Your Cost-Effective Website Revamp, we’re excited to share some actionable takeaways to help you optimise your website effectively in-house. If you missed the live webinar, want to revisit the strategies discussed, or…

  • Back To The Future of Digital Advertising

    The Evolution of Biddable Advertising Digital advertising has seen a remarkable transformation in recent years, evolving from basic banner ads to the sophisticated, AI-powered biddable advertising platforms we see today. As a leader in performance marketing and digital advertising, Fingo…

  • The March Google Core Update and How It Affects Your Business

    You have likely heard the term ‘Google Core Update’ before, but what does it mean and why does it matter? Let’s look at the most recent core update and how it is impacting your business via your website ranking.

  • AI and the Chocolate Factory

    Artificial intelligence (AI) has recently emerged as a powerful marketing tool, offering businesses valuable insights and capabilities to engage with their audience more effectively.

  • Consent Mode and Cookie Banners… What’s It All About?

    Cookie Compliance and Consent Mode In recent news, major tech players like Google and Meta have been fined substantially due to non-compliant consent cookies. Google faced a staggering €150 million penalty, while Meta platforms received a €60 million fine for…

  • Webinar Video Recording: Making Every Website Visit Count Your Cost-Effective Website Revamp

    We’re thrilled to announce that our recent webinar, Making Every Website Visit Count: Your Cost-Effective Website Revamp, was a great success!

  • Google Knows You’re Cheating!

    …With Your Creative Imagery The Rise of AI  Recently, the development and use of AI have been on the rise. Most recently, AI has revolutionised the creative industry, allowing users to generate images and content effortlessly. Generative Adversarial Networks (GANs)…

If you have a project or campaign you’d like to discuss, we’d love to hear from you.

CONTACT US