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Key Digital Marketing Trends for 2017
OA New Year means a new start and the digital marketing world is no exception. Before starting a clean slate, it’s always helpful to revisit your current digital marketing strategies and the role they play in achieving your marketing goals. Here are some key, unavoidable trends for getting ahead in 2017… 1. Mobile-First Recent studies…
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5 Common PPC Mistakes and How to Avoid Them
Launching your first PPC campaign? Here are our top 5 things to avoid. 1. Bidding On Irrelevant Terms Whether this is a deliberate attempt to gain greater exposure or a misunderstanding of what terms will be relevant to a campaign, you will end up paying a premium for little return. Bidding on irrelevant terms will…
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5 Unfortunate myths in Digital Marketing
“Our Website Should be Enough” In some respects, this is correct. It’s all very well having a beautiful design and building a website is certainly a foot in the right direction when it comes to your online presence. However, having a website alone is not enough to get your brand or business recognised. When considering…
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6 Internet Marketing Ideas for Charities & Google Grants
Most charitable organisations wish they could do more and so we have put together a few ideas to help with your online presence. If you are responsible for the marketing of a charity, you might be interested in some of these low cost internet marketing techniques to achieve your goals. Here’s 6 useful tips on…
